Signal · 10 Days
Get the field read before you fund more activity.
A 10-day diagnostic that shows you where your AWS motion breaks — and what the field is actually reading.
This is NOT for you if:
- You're looking for a shortcut or someone who promises pipeline.
- You're not willing to be honest about gaps in your current motion.
This is for you if:
- You're an ISV or SI partner with AWS, but results don't match the effort.
- You're not sure what the AWS field needs to see next.
- You want a clear, prioritized plan before you invest more.
What gets assessed
We evaluate your motion across six dimensions.
AWS GTM narrative and positioning
Program and incentive alignment
Co-sell and ACE usage
Marketplace readiness
Seller enablement
Discoverability with AWS field teams
What you receive
Readiness Scorecard across six dimensions
Prioritized 90-day action plan
What not to do (so you stop wasting time)
Field-legibility read: how AWS sees you
60-minute executive readout
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A seat at the PDM table
I once sat in on a PDM call where a partner was proudly showing activity everywhere. The PDM's response was simple:
"None of this is what we need to see."
They were optimized for the wrong signals. We'll make sure you're not.
Timeline & investment
10 business days
Focused assessment and analysis
Fixed fee
Clear scope. No surprises.
Ready to get the field read?
Let's diagnose what's blocking your AWS momentum.